The Samsung Developer Conference is an annual two-day event that brings together thousands of developers, technologists, innovators, designers, and content creators to network and learn about what's next in technology.
After helping create the brand identity for SDC18, we elevated the conference look and feel to further complement the sleekness of the Samsung brand. We infused a sense of playfulness with coding symbols into the visual identity through the logo, emoticon characters, and patterns. Those were then applied across the signage and branding, website, marketing communications, keynote address, and more. Click here to view the event sizzle video.
